Freelance. Contract. Consult.
Build your own business, on your own terms.
The gig economy isn't a side hustle anymore. It's a career path, and this 15-week program gives you the real-world business skills to make it a sustainable one. Learn directly from seasoned entrepreneurs and business owners who've built independent careers themselves, not just taught about them.
This program is built specifically for people who are their own HR department, marketing team, and finance office, all at once. You'll walk away knowing how to manage a business, market yourself, close sales, price your work fairly, communicate like a pro, and keep clients coming back.
How it works:
Stackable, one-credit courses in a flexible hybrid-online format, with weekly live Zoom sessions covering the topics that actually matter for independent work, including small business management, finance, digital marketing, sales strategy, professional communication, customer service, and pricing.
Who it's for:
Creative consultants, writers, tradespeople, and service providers. Anyone ready to turn skills into a self-sustaining career.
Where it leads:
Use it as a standalone credential to sharpen your business game now, or apply it toward Lake Michigan College's Associate in Applied Science in Business for an even bigger step forward.
Foundational Gig Concepts (5 weeks)
- Explore the foundations, evolution, and landscape of the Gig Economy. Students examine the benefits and challenges of independent work, identify common pitfalls that derail new gig workers, and discover essential skills and educational pathways needed to build a sustainable, successful gig career in today's dynamic marketplace.
Branding & Client Acquisition (5 weeks)
- Develop a compelling personal brand and implement practical marketing strategies to launch your gig business. Learn to identify target clients, create effective marketing materials, leverage digital platforms, and build trust-based relationships that generate referrals and repeat business for long-term sustainability.
Gig Finance Essentials (5 weeks)
- Create fundamental financial practices to launch and sustain your gig business. Cover essential bookkeeping, strategic pricing, professional invoicing, tax compliance, and business structure decisions. Learn to use basic tools like Excel for financial tracking and develop systems that support profitability and growth.
How to Apply
Ready to get started?
Connect with us! Request more information or apply today, and we'll send you everything you need to begin your journey at LMC.